Thanks for following the Websmith Group Blog & Social Media Pages! We’d like to offer you a free copy of the first revision of “Getting Started: Planning Your Website Content.” The goal for the workbook is to provide a strategic method for planning your web content. In the guide, we focus on: How to align [...]
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Day 3: Using Content to Create Trust & Build Confidence When a new visitor visits your website there are many questions that they need answered as quickly as possible. It doesn’t take much for a visitor to decide that doing business with your organization poses too great of a risk. This is particularly true if [...]
Read MoreAs they say “content is king”. Compelling content is the key to engaging your website visitors, generating leads and making the sale. The following exercise may be helpful in writing an effective introduction for yourself and your business. Start with your call to action statement, and then add the supporting details by asking 6 basic questions …
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Personality is what makes us unique. Like humans, every website has a personality. Also, like humans, there are many factors that contribute to your websites personality. Your site design and content are two factors that are important in creating a strong first impression. DESIGN Your website design contributes greatly to creating the first impression for [...]
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